Funny thing, this blogging... sort of verbal equivalent of masturbating in
front of a mirror, a person's tribute to their own narcissism, and at the same
time begging for attention, even from an imaginary audience.
In the end, it doesn't matter whether anyone reads a blog or not. The medium
being the way it is, an attention whore (yes, we're all attention whores,
admit it or not) can get their kicks without anyone actually ever seeing their
uninteresting text.
In fact, the possibility that nobody ever reads the blog makes it easier to
write. One can post stuff they'd rather not admit, thinking 'why not, it's not
like anyone's going to read it anyway'. 
So twisted, perverted... at the same time it's beautiful and disgusting.